The Columbia brand is best known for their fishing shirts, but they also carry high quality jackets, fleece, outerwear pants, and polo shirts. Columbia has developed many apparel features that are perfect for the outdoors.

Omni-Heat: Thermal Reflective Make your own heat. Thermal reflective technology helps regulate your temperature by reflecting and retaining the warmth your body generates, while dissipating moisture and excess heat to keep you comfortable.

Omni-Shield: Advanced Repellency. A water and stain barrier that resists light rain and stains, keeping you clean and protected.

Omni-Wick: Advanced Evaporation. Moves moisture away from the skin fast so you stay drier and more comfortable no matter how strong the sun is.

Omni-Freeze: Advanced Cooling. This thermal transfer technology dispenses body heat, keeping you significantly cooler in hot weather.

Omni-Tech: Waterproof Breathable. Maximum waterproof breathable protection keeps outside elements from getting in, while allowing moisture to move away from the skin.

Omni-Shade: Advanced Sun Protection. This sun protection technology helps block damaging UV rays from reaching your skin, allowing for more carefree hours in the sun.